What are the best ways to ask for referrals?
Asking for referrals can be a very uncomfortable situation if it’s not done right. Many clients have to have a good reason to give you information about their friends and family. But if done right it can be a great way to increase your business opportunities and bring in more clients. Below are some tips that will help you break the ice between you and your client and help you get over the fear of asking for referrals.
How to ask for referrals the right way.
- The only way you should ask a client for referrals is to do it in person. A face-to-face interaction is both respectful and a personal experience. Clients are more inclined to help you grow your business if they feel that you have the courage to ask them in person instead of hiding behind an email.
- Choose only your most loyal clients to ask for referrals. Let’s face it, a happy client that keeps coming back to do business with you is more likely to give you a referral. Simply because they are happy with the service you provided and they will be more willing to share their contacts with you.
- Timing is key when asking for referrals and one of the best times to ask is when your clients are thanking you for a job well done. Politely ask them if they know anyone who would also benefit from your services and likely they will provide you with a few referrals.
- Take them to lunch. If you have a client that you believe has a lot of referrals to offer you treat them to a nice business lunch. This is a great way to loosen up your client and this will make it easier for them to say yes when you ask.
- Set up a voluntary referral program. If clients love what you have done for them they often want to let friends and family know about you. A referral program will allow them to come to you for referrals instead of the other way around.